Performance & Insights Manager (m/f/d)

Knauf stands for opportunity. This exciting role offers you the ideal opportunity to begin and further develop an impressive career within a values-driven culture.

As a global building materials manufacturer with 43,500 employees in 90 countries, we offer diverse opportunities to ambitious talent. We value every contribution and are committed to creating a safe and inclusive work environment with the aim of developing sustainable solutions for a better future.

Knauf Digital GmbH is proud to be a part of the Knauf Group. With a long-standing tradition, and a growing international presence, we are seeking dedicated individuals to help us achieve our long-term vision.

Can you say ‘yes’?

• Is respectful and appreciative interaction within the team a given for you?
• Do you always put the customer at the center of your actions?
• Do you consider the future and upcoming generations in your actions?
• Do you strive for personal and professional growth?

What you'll do

• Drive measurable growth by transforming (digital marketing) data into actionable insights that optimize performance across digital channels
• Ensure the delivery of robust analytics frameworks and reporting systems tailored to the needs of growth campaigns, social platforms, and digital tools across the construction value chain
• Enable data-driven decision-making by identifying trends, opportunities, and areas for improvement in customer activation and engagement
• Support the continuous evolution of marketing strategies through advanced data analysis, experimentation, and performance measurement
• Contribute to the organization's digital transformation by fostering a culture of ownership, innovation, and continuous improvement in marketing effectiveness

Who you are

• Hold a degree in marketing, business analytics, data science, or a related field, with proven experience in digital marketing analytics and performance measurement
• Hands‐on with Tableau, Adobe Analytics, as well as expertise in data visualization
• Proficient in A/B testing and experimentation, with experience optimizing campaigns across paid, owned and earned channels (including social)
• Known for clear, concise communication, you translate complex analysis into actionable narratives for both technical and non‐technical stakeholders
• Motivated by collaboration, you thrive in cross‐functional, international teams and champion ownership, innovation, and continuous improvement

What we offer you

We all shape our lives individually. As an employer, we play a significant role in the daily life of our employees and aim to support them with various offerings. This includes, among other things:

• Security: Permanent employment contract in a stable, successful family-owned company.
• Flexibility: 30 days of vacation, special leave for certain occasions, a broad time window for flexible working and weekly home office days.
• Fitness and health: Offers of active health promotion, company doctor, occupational health and safety, etc.
• Welcome approach: Individual onboarding days, company and team events.
• Career and professional development: Individual support and promotion for part-time studies, further education and training.
• Benefits and vouchers: Discounts on well-known brands and reduced-price employee purchases.
• E-Bike leasing: Using tax advantages while promoting your own health.
• Relocation support: Assistance with international relocation

Knauf as an employer

Knauf Digital GmbH is the innovation hub of the Knauf Group and is shaping the future of construction through digital solutions. With creative software developments and smart services, we optimize construction processes and create added value for our customers.

The Knauf Group is proud to be an equal opportunity employer. We are committed to a diverse and inclusive work environment, and we make all personnel decisions across all areas of our company based on experience, skills and integrity. We encourage applicants from all walks of life to apply for our positions, regardless of age, gender, gender identity, disability, sexual orientation, origin, religion and so forth.

Share our values and become part of the team to shape the future of Knauf together.

Department

Global Digital Marketing

Locations

Munich and Kitzingen

Remote status

Hybrid

Firma

Knauf Digital GmbH

Contact Anneke Zull Recruiter – Human Resources

About Knauf Digital

As a subsidiary, Knauf Digital GmbH has the mandate to drive commercial excellence through digitalization for all companies of the Knauf Group globally. Our mission is to rethink what it means to provide value to our customers and thereby drive growth for our businesses around the world. We focus on reinventing marketing, sales and service processes and integrate these processes with custom-made software and digital interaction solutions that we build for our customers along the entire construction value chain.