Performance Marketing and Content Specialist (f/m/d)

Freudenberg Home and Cleaning Solutions GmbH
Weinheim Parets del Vallès

Working at Freudenberg: "We will wow your world!" This is our promise. As a global technology group, we not only make the world cleaner, healthier and more comfortable, but also offer our 51,000 employees a networked and diverse environment where everyone can thrive individually. Be surprised and experience your own wow moments.
Freudenberg Home and Cleaning Solutions is a Business Group of Freudenberg and a leading global supplier of branded cleaning systems as well as household and laundry care products. The portfolio includes brands such as Vileda®, Gimi®, Wettex® and Marigold®. The company employs more than 3,300 people and hosts a global distribution network.

Some of your Benefits

  • Diversity & Inclusion: We focus on providing an inclusive environment and recognize our diversity contributes to our success.
  • Flexible Work Models: We allow for flexible work models to ensure both professional and personal success.
  • International Opportunities: Grow in your career through international exchange and global job opportunities.
  • Personal Development: We offer a variety of trainings to ensure you can develop in your career.
  • Employee discounts: Opportunities for deals on products and services.

Hybrid Work

You support our team as

Performance Marketing and Content Specialist (f/m/d)

Responsibilities

  • You work in a global scope in order to boost digital visibility across the world of all our brands
  • You support in the development and implementation of the performance marketing strategy to increase conversion and sales
  • You build performance media campaigns in terms of set-up, media management and asset creation
  • You orchestrate the digital customer journey (paid, owned, social) from planning to rollout in relevant channels of the digital funnel by identifying consumer signals and an excellent orchestration of their messaging
  • You track all media, search platforms and campaign analytics (Google, YouTube, Meta) from our brand and competition for agile improvement of assets and of future campaigns ensuring KPIs and ROI are met
  • You mirror the social and low funnel activities in our website and -shops

Qualifications

  • University degree in Business Administration with focus on marketing, digital media management, communication or similar
  • You gained min. 3 years professional experience in marketing, digital marketing, performance marketing ideally in a FMCG business or a media/digital agency
  • You have a proven track record in digital marketing and performance marketing and an intuitive understanding of digital trends
  • You have a high affinity for analytics and data and good technical knowledge of all relevant tools for analytics and data management
  • You are a team player with a strong sense of ownership

The Freudenberg Group is an equal opportunity employer that is committed to diversity and inclusion. Employment opportunities are available to all applicants and associates without regard to race, color, religion, creed, gender (including pregnancy, childbirth, breastfeeding, or related medical conditions), gender identity or expression, national origin, ancestry, age, mental or physical disability, genetic information, marital status, familial status, sexual orientation, protected military or veteran status, or any other characteristic protected by applicable law.